10 Best Product Management Books 2023

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As a product manager, you’re responsible for the success of your products concerning your target customers. However, keeping up with the ever-changing market trends and customer needs can be challenging. 

That’s where the Product Management Books come in. Industry experts write these books and provide the latest insights, strategies, and product management tools to manage your product from ideation to launch effectively.

By reading these books, you’ll gain a competitive edge in the industry, be able to make informed decisions and drive the success of your products. Don’t miss out on the opportunity to build habit-forming products and enhance your product management skills. Check out the 10 Best Product Management Books 2023 written from real-world examples and take your career to the next level.

Best Product Management Book

Inspired: How to Create Tech Products Customers Love

Author: Marty Cagan

How to Create Tech Products Customers Love

Overview

This book offers insightful advice to product owners on how to construct successful products by gaining an awareness of the requirements of the target market, locating unexplored prospects, and putting together efficient product teams. It covers a variety of themes, including product leadership, product development, and product discovery, and places emphasis on the necessity of developing a product vision and strategy.

What will you learn?

By reading this book, you will learn the following:

  • How to build successful products by understanding customer needs and creating a strong product vision and strategy
  • How to create effective product teams and foster a culture of innovation and continuous improvement
  • How to balance product discovery and product delivery to achieve business objectives and customer satisfaction
  • How to effectively prioritize product features and build products that are valuable, usable, and feasible
  • How to launch and iterate on successful products that customers love and businesses need

Cracking the PM Interview: How to Land a Product Manager Job in Technology

Author: Gayle McDowell and Jackie Bavaro

Cracking the PM Interview: How to Land a Product Manager Job in Technology

Overview

Job-seekers interested in product management will find this book to be an invaluable resource. It includes subjects such as preparing a résumé, preparing for an interview, and answering common interview questions, and it offers an understanding of the work of product management.

What will you learn?

By reading this book, you will learn the following:

  • How to prepare for a product management job interview and demonstrate your skills and experience effectively
  • How to answer common product management interview questions and showcase your passion for the field
  • How to create a strong resume and cover letter that highlights your achievements and qualifications
  • How to research tech companies and job openings to find the right fit for your career goals and interests
  • How to negotiate salary and benefits and make a successful transition into a new product management role

The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback

Author: Dan Olsen

The Lean Product Playbook: How to Innovate with Minimum Viable

Overview

This book walks the reader through the process of developing successful products using lean product development approaches and gives step-by-step guidance to do so. It includes issues including the development of customers, the fit between products and markets, prototyping, and continual improvement.

What will you learn?

By reading this book, you will learn the following:

  • How to use lean product development methodologies to create successful products and reduce waste and risk
  • How to identify customer needs and create a product vision and strategy that aligns with business objectives
  • How to use rapid prototyping and testing to validate product assumptions and improve product-market fit
  • How to use continuous improvement and feedback loops to evolve your product over time and create radically successful businesses
  • How to build effective product teams that are cross-functional, collaborative, and customer-focused

Escaping the Build Trap: How Effective Product Management Creates Real Value

Author: Melissa Perri

Escaping the Build Trap: How Effective Product Management Creates Real Value

Overview

This book presents an innovative approach to product management by putting the spotlight on the significance of adding value, not only for the company but also for its clients. It discusses things like designing product strategy, managing product teams, and creating successful product roadmaps, among other things.

What will you learn?

By reading this book, you will learn the following:

  • How to shift from a feature-based approach to a value-based approach to product management
  • How to create a shared understanding of product strategy and align product development with business goals and customer needs
  • How to use agile methodologies and customer feedback to iteratively develop and improve your product
  • How to develop effective product roadmaps that communicate priorities and progress to stakeholders
  • How to create a culture of experimentation and continuous learning that drives innovation and business success

Product Leadership: How Top aspiring Product Managers Launch Awesome Products and Build Successful Teams

Author: Richard Banfield, Martin Eriksson, and Nate Walkingshaw

Product Leadership: How Top aspiring Product Managers Launch

Overview

This book offers advice on how to become a great product leader and includes examples along the way. It covers a wide range of subjects, including product strategy and vision, user research, agile development, personal stories of customer behavior and the construction of efficient product teams and minimum viable product.

What will you learn?

By reading this book, you will learn the following:

  • How to become a successful product leader by developing a strong product vision, strategy, and culture
  • How to use user research and customer feedback to drive product development and innovation
  • How to use agile methodologies and cross-functional teams to deliver value quickly and iteratively
  • How to build effective product teams and cultivate a culture of collaboration, learning, and growth
  • How to manage stakeholders and communicate effectively with executives, customers, and other teams

The Product Manager’s Survival Guide: Everything You Need to Know to Succeed as a Product Manager

Author: Steven Haines

The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager

Overview

Product managers can benefit from the advice and suggestions contained in this book, which will help them perform more effectively in their jobs. It discusses things like product planning, product development, and product launch in addition to product strategy and product planning.

What will you learn?

By reading this book, you will learn the following:

  • How to excel as a product manager by developing skills in product strategy, planning, development, and launch
  • How to create a compelling product vision and strategy that aligns with business goals and customer needs
  • How to use market research, customer feedback, and analytics to inform product decisions and prioritize features
  • How to build effective product teams and manage stakeholders to achieve business success
  • How to navigate common product management challenges and opportunities, such as innovation, competition, and product lifecycle management with regard to technology adoption life cycle

Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty

Author: C. Todd Lombardo, Bruce McCarthy, and Evan Ryan

Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty

Overview

This book offers advice on how to effectively create product roadmaps that are in line with the overall strategy of the firm and can adapt to the ever-evolving requirements of the target market. It discusses things like prioritizing features, defining objectives, and developing a common view of the product’s direction to determine product market fit.

What will you learn?

By reading this book, you will learn the following:

  • How to create and communicate a compelling product vision that aligns with business goals and customer needs.
  • How to develop and prioritize features and initiatives that will deliver value to customers and achieve business outcomes.
  • How to create and maintain a roadmap that adapts to changing market and customer needs and balances short-term and long-term goals.
  • How to collaborate effectively across functions and with stakeholders to drive alignment and buy-in for the product strategy.
  • How to use metrics and feedback to continuously improve the product and roadmap over time.

The Four Steps to the Epiphany: Successful Strategies for Products that Win

Author: Steve Blank

The Four Steps to the Epiphany: Successful Strategies for Products that Win

Overview

This book presents a framework for producing successful products by gaining an awareness of the demands of customers and generating a product-market fit that is both effective and efficient. It addresses issues such as the finding of customers, the validation of customers, and the development of customers. 

What will you learn?

By reading this book, you will learn the following:

  • How to use customer discovery to identify customer needs and create a strong product vision and strategy
  • How to use agile methodologies and lean startup principles to develop and iterate on your product quickly and effectively in order to achieve product management career.
  • How to use customer feedback and analytics to optimize product-market fit and achieve business success
  • How to create effective product teams and manage stakeholder relationships to achieve organizational success
  • How to avoid common mistakes and pitfalls in product development and achieve sustainable growth and innovation.

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Author: Jake Knapp, John Zeratsky, and Braden Kowitz

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Overview

This book offers a step-by-step method for teams to swiftly verify new product concepts and test prototypes, and it is written as a practical resource. Design sprints, user research, prototyping, and testing are some of the themes that are discussed in this book.

What will you learn?

By reading this book, you will learn the following:

  • How to rapidly prototype and test ideas in a collaborative and structured way using a time-boxed design sprint process.
  • How to align and focus a team around a shared goal and problem statement and generate a range of solutions to the problem.
  • How to create and test realistic prototypes that can be used to gather feedback and insights from users and stakeholders.
  • How to use data and insights from user testing to inform and refine the product concept and features.
  • How to build momentum and drive buy-in for a product or project by quickly demonstrating value and progress.

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

Author: Geoffrey Moore

Overview

This book presents a framework for marketing and selling high-tech items to mainstream clients, and it does so in a manner that is accessible and straightforward. It discusses things like product acceptance, market segmentation, and the creation of efficient marketing tactics, among other things.

What will you learn?

By reading this book, you will learn the following:

  • How to identify and target early adopters who are most likely to embrace a new technology product.
  • How to develop a compelling product value proposition that speaks to early adopters and mainstream customers’ needs and concerns.
  • How to create a differentiated and defensible market position that sets the product apart from competitors.
  • How to design and execute a go-to-market strategy that addresses the challenges of crossing the chasm from early adopters to mainstream customers.
  • How to build and manage a sales and marketing team capable of executing the go-to-market strategy and driving customer adoption and revenue growth.

Wrapping Up

In conclusion, product management is a critical function in any business that involves developing and managing a company’s products. The product management book explores valuable insights into various aspects of this field, including market research, customer engagement, product development, and launch strategies. 

These books provide practical tools and techniques to help product managers navigate the complex and dynamic landscape of the modern marketplace. Whether becoming a product manager or just starting in the field, reading product management books can help you stay ahead of the curve and succeed.

Table of Contents

Milan Dolansky is a product management expert with 15+ years of experience. He has developed, and managed products used by millions of customers worldwide and has a background in fintech and banking. Milan also shares his insights on product management and AI as a blogger. His blog covers the latest trends and best practices in the field in simple and understandable language. His expertise in the industry has made him a sought-after commentator on topics such as digital transformation and product innovation. Both his career and blogging have allowed him to bring a unique perspective to the industry.

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